Indian Institute of Management Udaipur Library catalog › Results of search for 'su:"Marketing" and su-to:Marketing. and au:Lilien, Gary L.,'

	1.	Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy. by Lilien, Gary L 1946- \| Rangaswamy, Arvind. Edition: Revised 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, Trafford, c2003Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1). Place hold Add to cart (remove)
	2.	Principles of marketing engineering / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn. by Lilien, Gary L 1946- \| Rangaswamy, Arvind \| De Bruyn, Arnaud. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: PA DecisionPro Inc. c2013Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1). Place hold Add to cart (remove)

Indian Institute of Management Udaipur Library